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Category: Branding

link to Best Logo Sizes for All Applications | 2019 Design Guidelines

Best Logo Sizes for All Applications | 2019 Design Guidelines

In this post I'll be going over some guidelines for determining the best logo size to use when preparing logo files. The best logo size depends on the context it's used in, but I've found that...

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link to My 11 Favorite Font Pairings for Logo Design

My 11 Favorite Font Pairings for Logo Design

One of the more challenging aspects of designing logos is finding a nice font to pair with them, and things get a little trickier when pairing multiple fonts together. Sometimes fonts don't pair well...

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link to Why A Logo Should Have 1-3 Colors At Most

Why A Logo Should Have 1-3 Colors At Most

How many colors should a logo have? In my experience, anywhere from 1 to 3 colors. There's always exceptions, but that seems to be the sweet spot. Let's elaborate on this a bit. How Many Colors A...

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link to 16 Examples Of Negative Space Typography

16 Examples Of Negative Space Typography

Utilizing the negative space of a subject to communicate something in addition to what the subject already communicates is a clever technique and something I've always been a fan of personally. In...

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link to 12 Famous Fonts Used in Logos

12 Famous Fonts Used in Logos

In a post last year I wrote about the benefits of using premium fonts for logo design as opposed to free fonts. In today's post I'll be expanding on that a bit by showing 12 different examples of...

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link to 3 Color Combinations for Logos | Best Practices for 2018

3 Color Combinations for Logos | Best Practices for 2018

Earlier this year I wrote a post outlining some examples of good logo color combinations as it relates to pairing 2 colors. When pairing 2 colors, choosing contrasting shades usually works well. But...

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