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Branding

Brand Style Guide
Brand Style Guides: What They Are And Why They’re Important
 Brand Style Guides: What They Are And Why They’re Important 1024 576 Nick Saporito
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When developing a visual identity for your company, it’s important to ensure that every customer touchpoint looks consistent. Ideally, you want your website, social media, and company stationery to look like they all belong to the same entity. This is where a brand style guide comes in handy, and in this article I’ll be breaking…

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Professional logos designed with Inkscape
12 Professional Logos Designed with Inkscape | 2020 Edition
 12 Professional Logos Designed with Inkscape | 2020 Edition 800 470 Nick Saporito
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A couple of years ago I made a post showcasing some of the logos I had designed for my clients using Inkscape over the previous 12 months. I figured I’d make a new post doing something similar where I share some more professional logos designed with Inkscape over the past year. I design logos for…

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Why You Should Never Design A Logo In Word
 Why You Should Never Design A Logo In Word 800 470 Nick Saporito
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A logo is a very important tool for branding, and if there’s no room in your budget for hiring a designer to create your logo, you may be left with no other option than to go the DIY route. Designing a logo yourself is challenging, and the results probably won’t be great, but it can…

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How to tell if a font is copyrighted
How To Tell If A Font Is Copyrighted & Why You Should Always Check
 How To Tell If A Font Is Copyrighted & Why You Should Always Check 800 470 Nick Saporito
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Working with fonts is a daily routine for designers and creative professionals alike. Whether you’re a graphic designer, web designer, publisher, or anything else that requires creative copy, you’ve likely worked with many different fonts. Not all fonts are created equal though, and they all come with varying usage permissions. In this post I’m going…

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Business card sizes by country
Business Card Sizes By Country | Free Templates
 Business Card Sizes By Country | Free Templates 1024 602 Nick Saporito
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Every country utilizes different sizes for their business cards, and in this post I’ll be sharing a complete list of business card sizes by country, along with a free download for the size templates. Business Card Sizes By Country The standard business card size for each country is listed below. I added measurements in both…

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Best logo size for shirts
Best Logo Size For Shirts | Design Guidelines From 9 Print Shops
 Best Logo Size For Shirts | Design Guidelines From 9 Print Shops 1024 602 Nick Saporito
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In this post I’ll be going over some guidelines for designing shirts and how to appropriately size your artwork. The best logo size for shirts depends on which print service you’ll be using. Below you will find 9 of the largest print-on-demand services along with their guidelines for uploading artwork. Print Shop Recommendations Each print…

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Unique business card shapes
21 Unique Business Card Shapes and Designs To Inspire You
 21 Unique Business Card Shapes and Designs To Inspire You 1024 602 Nick Saporito
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Business cards don’t always have to be boring. Today I’ll be sharing 21 of the most unique business card shapes, designs, and concepts I’ve found while browsing the internet. Unique Business Card Shapes and Deigns Just to be clear, these designs aren’t my own. I did not create them personally, but I’ll be crediting and…

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Best logo size
Best Logo Sizes for All Applications | 2019 Design Guidelines
 Best Logo Sizes for All Applications | 2019 Design Guidelines 1024 602 Nick Saporito
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In this post I’ll be going over some guidelines for determining the best logo size to use when preparing logo files. The best logo size depends on the context it’s used in, but I’ve found that 1280 px is a good universal fit that covers most applications, with the larger dimension being 1280 px and…

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Logo font pairings
My 11 Favorite Font Pairings for Logo Design
 My 11 Favorite Font Pairings for Logo Design 1024 602 Nick Saporito
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One of the more challenging aspects of designing logos is finding a nice font to pair with them, and things get a little trickier when pairing multiple fonts together. Sometimes fonts don’t pair well with each other, and finding fonts that do can be a frustrating process. In this post I’m going to share 11…

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How many colors a logo should have
Why A Logo Should Have 1-3 Colors At Most
 Why A Logo Should Have 1-3 Colors At Most 1024 602 Nick Saporito
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How many colors should a logo have? In my experience, anywhere from 1 to 3 colors. There’s always exceptions, but that seems to be the sweet spot. Let’s elaborate on this a bit. How Many Colors A Logo Should Have 1 Color One of the many characteristics of a good logo is that it’s simple,…

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