If you're designing a logo for a fitness brand -- or are starting one yourself -- one of the first steps (as is with just about any other business) is to get your branding assets in order, which...
Category: Branding
Choosing the right colors for you logo can be somewhat tricky, especially when you consider the psychology of color and branding. However, if you're just looking for some suggestions for color...
I originally wrote about preparing and generating logo files for clients back in 2015, but I've since improved my process and formatting, and this time around I'd like to do a better job of...
Logo design can be tricky. A logo is meant to be a unique symbol that an audience can identify a brand with. Often times we tend to over-think it and make needless mistakes though. In this post I'll...
In this post I'm going to talk a little bit about logo color guidelines and the psychology of color, which is particularly important when it comes to branding. As the foundation of your brand...
Whenever I design anything, I like to take into consideration the context in which the work will be viewed, who will be viewing it, and why they'll be viewing it. Our job as graphic designers is to...
